What's new in IgniteAI

IgniteAI makes AI video ads for small brands, built in Bengaluru. Here is what changed for the people using it, newest first.

· v2.44.42

A ₹20 second video, no watermark once you buy, and plain prices

Your second video costs ₹20, buying credits is one tap from the storyboard, and videos from paying accounts carry no IgniteAI mark.

  • Your first 15-second video is free. Your second 15-second video needs 2 more credits, which cost ₹20 for your first two, once per email address, until 3 November 2026.
  • When you need more credits, the "Need N more" button now opens a small pay sheet with the total in rupees, instead of sending you to the pricing page.
  • Once you have bought any credits or a plan, your videos have no IgniteAI watermark. Videos made before your first purchase carry a small IgniteAI mark in the corner.
  • We now publish the price of a finished video, not only the price of a credit, and set it beside other tools on a new comparison page.
  • This product updates page now lists what changed and when, newest first.

What an AI video ad costs in India

· v2.44.35

Ads in 10 spoken languages, with English captions

Your presenter can now speak your ad in English, Hinglish or eight Indian languages.

  • Choose the spoken language when you start: English (the default), Hinglish, Hindi, Tamil, Telugu, Kannada, Marathi, Bengali, Malayalam or Gujarati. Ads in a language other than English get English captions, and you can switch them off.

· v2.44.29

Buy credits in rupees, and a simpler pricing page

You can now pay in rupees by UPI or card, and the pricing page starts with one clear choice.

  • Credits are ₹89 each until 24 November 2026 (the regular price is ₹150), from 1 credit up to 50 in one purchase, by UPI or card.
  • The pricing page now asks one question first: a monthly plan, or buy credits once. Plans and packs stay in US dollars.
  • Closing the payment window no longer leaves the Buy button stuck on "Processing", and buying 1 credit no longer charges for 5.
  • Payment confirmations and invoices now reach everyone and state only what is true about your purchase.

Pricing

· v2.44.14

Failed videos refund their credits, and one steady music track

If a video cannot be made, your credits come back. Every ad now gets the same clean background track, mixed so you can hear it under the voice.

  • A video that fails to render now refunds the credits it used, whichever step it failed on. The refund happens once.
  • The video is made only from the stills you approved. If a still is missing, the run stops and refunds instead of handing you a short video that is mostly an end card.
  • Every ad now uses one background music track, lowered under the voice and raised in the pauses. The video model no longer adds its own music on top.
  • The first-login tour has a Skip button on every step.

· v2.44.0

See a sample ad without spending a credit

The sample on the start screen is now a walkthrough that shows a finished ad end to end and costs nothing.

  • The "See it work with a sample product" card plays through a ready-made ad step by step. It does not use your credits, and nothing is saved to your account.
  • When you are ready, "Make mine with my product" clears the sample and opens an empty brief.
  • Reminder emails now say what is true for your account: they no longer promise things you already have, and only nudge people who can start a video.

· v2.43.0

Turn a hook you analyzed into a video ad

After the free Ad Hook Analyzer scores your opening line, one click takes that line into the video builder.

  • A new "Turn this hook into a video ad" link sits under the Hook Analyzer result. The better rewrite is carried through sign-in and opens as your brief.
  • Only the plain text of the hook travels with you, never anything about your account.

Ad Hook Analyzer

· v2.42.0

Pay monthly or buy a pack once, and bought credits never expire

Each plan can now be bought as a monthly subscription or as a one-time pack, and credits you buy stay yours.

  • Every pricing card keeps the monthly subscribe button and adds "Buy once": the same pack at the same price, with no subscription and no renewal.
  • Credits you buy never expire. When a monthly plan renews, the credits you bought are kept on top of the plan allowance.
  • Monthly plan credits refresh each month, as before.

· v2.37.0

Open to everyone, and run your video as a Meta ad

Anyone can now sign up and buy credits, and a finished video can go straight to Facebook and Instagram.

  • Sign-up is open with ten free credits, enough for your first video. You can buy a monthly plan or a pack when you need more.
  • A new "Run this as an ad" button on a finished video opens IgniteAds with your video, product and ad copy filled in. There is no IgniteAI fee to launch: you connect your own Facebook and Instagram and pay Meta directly, from about ₹85 a day.
  • When your video is ready you now get an email with a link back to it.
  • A written note about what worked and what did not earns 2 free credits on a finished video, once per video.

IgniteAds

· v2.30.0

Free tools: safer on shared computers, and a path into the app

The free tools got safer on shared devices, and your product photo now follows you into the video builder.

  • On the Product Photo tool, a returning visitor must enter a fresh email code before their library opens or a photo is used. "Not you?" clears the device.
  • Roast My Ad now keeps your ad for 90 days, privately, with a "Delete it now" button.
  • A "Make my video ad" button on a finished photo opens the video builder with that photo already in the product slot.
  • Every free-tool result has a one-tap way to tell us if it helped.

All free tools

· v2.28.0

The video speaks the script you approved

A big fix for the gap between the storyboard you approved and the video you received.

  • The finished video now speaks the exact script you approved, and its length lands much closer to the length you ordered.
  • When the video model is out of capacity, the run stops and refunds your credits. It no longer quietly turns into a still-image slideshow.
  • A flyer, poster or course page is now treated as an offer, not as a product on a shelf, so it is not framed in every scene.
  • The end card shows a website line only when you entered one.

· v2.25.0

AI Product Photo Generator: edits and a private library

The free product photo tool keeps your work for 90 days, privately, and lets you change one detail at a time.

  • Upload one product photo and get an AI product photo that keeps your packaging, logo and label text. Each result is checked against your original and marked green, amber or red.
  • "Change something" edits one detail of a result, such as the background, the person or the surface, and keeps the rest the same.
  • Your uploads and results are kept for 90 days against your verified email, never made public, and can be deleted one by one or all at once.
  • You get 10 free images per email address, with a one-time 6-digit email code to verify it.

AI Product Photo Generator

Try it on your own product

Your first 15-second video is free, no card needed. Fix the storyboard before any video renders.

Make my first video free →